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Eight Two Digital

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Local SEO

Local SEO for Kent and London businesses.

Ongoing work that gets you found for the jobs you actually do, in the towns you actually cover. A page for every service, a page for every area, and monthly reporting so you can see what moved.

Most local businesses only rank for their own name. This is the work that changes that.

A local SEO dashboard on a laptop showing a map of ranking locations and a rising traffic graph, next to a phone showing a Google Business Profile listing

Why us

We make sure your website ranks on Google.

A lot of SEO work is done on sites that can't rank. A page builder that renders everything client-side, one services page trying to cover nine jobs, no structured data. Most agencies work around that and charge monthly. We change it at the source, because we build sites too.

If yours can be fixed, we'll fix it. If it can't, we'll tell you and quote for the rebuild rather than charging you every month to push a boulder uphill.

How it's structured

A page per service, a page per town.

A single services page trying to rank for nine different jobs never wins any of them. Every site gets a dedicated page per service and a dedicated page per town, each written to answer the exact thing someone typed in.

A dedicated Canary Wharf location page, one of the individual town pages built for local search

What's included in the SEO work

Service pages

A dedicated page per job, so you rank separately for each one. Someone searching "boiler repair" and someone searching "bathroom installation" are two different customers, and one page can't win both.

Location pages

A page written for each town you cover, not one generic "we cover Kent" line. Someone in Dartford searching for a plumber sees a page about Dartford.

On-page and technical SEO

Page titles, meta descriptions, heading structure, internal linking, image alt text, page speed and crawl errors. The work that decides whether the rest of it lands.

Structured data

Schema that states your business facts in a form search engines read reliably, maintained and expanded as your site grows.

Citations and NAP consistency

Your name, address and phone matching across UK directories. Inconsistencies quietly undermine local ranking and almost every business has some.

Local content

Pages aimed at what people in your area actually search for. Seasonal work, common problems, the questions you get asked on every job. Not thirty AI-written blog posts a month, which has always been the wrong strategy for a local business.

Our process

What happens, and when.

01

Audit · Week one

We go through your site, your profile and your competitors, and find exactly where you're losing ground. You get it in writing.

02

Priorities · Week one

A plan built around the fastest wins first, based on what your business actually sells and what people in your area actually search for.

03

Foundations · Weeks one to two

Technical fixes, page titles, structured data, crawl errors, profile audit. Google can act on these straight away and some show within days.

04

Pages and content · From week two

Service pages, location pages and local content, published and indexed. You start appearing for searches you were invisible for before, usually the longer, more specific ones first.

05

Report and adjust · Every month

Rankings, Search Console data and what was done. What's working gets more attention. What isn't gets changed.

The competitive terms build from three months onwards, and keep building. That's the honest shape of it, and anyone promising page one in a fortnight is selling you something else.

How it connects

Local SEO, Google Business Profile and AI search work together.

Local SEO, your Google Business Profile and AI search visibility are three parts of the same job. The site is where the work lands, the profile is often how people find you, and AI search is where a growing share of the asking now happens. We handle all three.

Reporting

Monthly reporting you can actually read.

Every month you get rankings for the terms that matter, Search Console data showing what people searched to find you, and a plain list of what was done. Not a forty-page PDF nobody reads. What moved, what didn't, and what changes next month.

How to get it

One-off audit, or ongoing retainer.

Audit and setup

We go through your site and your existing local presence, fix what's wrong, and put the foundations in properly. A single piece of work, not an ongoing commitment.

Best for

Getting the foundations right, once.

Ongoing retainer

For businesses who want the work to keep compounding: new pages, new town coverage, monthly reporting, and everything kept current as your business changes.

Best for

Businesses ready to keep climbing month after month.

Questions

Straight answers

Technical and on-page wins often show quickly, and new service and location pages get indexed within weeks, so you start appearing for searches you were invisible for before. Competitive terms build from three to six months and keep building. Work done in month one is still earning in month twelve, which isn't true of anything you pay for by the click.

See your site before you pay a penny.

Serving businesses across Kent and London — see the towns we cover.